MARIE CLAIRE KOREA’S GENDER FREE CAMPAIGN CALLS FOR MORE DIVERSITY IN THE ENTERTAINMENT INDUSTRY
April 12, 2021
![](https://mci.ams3.digitaloceanspaces.com/news/wp/130/Capture-de%CC%81cran-2021-04-12-a%CC%80-11.29.33-600x318.png)
Marie Claire Korea is back for the 4th year with its annual ‘Gender Free’ video, in which eight actresses read the lines of a male character to call for more diverse characters for women in the entertainment industry. The video was a great success with more than 200K views on Youtube and became very popular for teenagers.
Every March, Marie Claire Korea celebrates International Women’s Day. For this especially year , Marie Claire Korea in collaboration with the Lancôme created a digital campaign and invited followers to post a happy pink moment on the theme of #letsgrowhappinesstogether.